Herb Alpert Is...

2020 • Directed by

John Scheinfeld

Documentary, Music, History

From the success of Herb Alpert & The Tijuana Brass, through the founding of A&M Records, to giving away more than $150 million to arts and education programs across the country, we’ll witness the humanity and the humility inherent in everything he does, as well as come to understand the power of creativity to entertain, inspire, heal and transform.